Growth Works When Everything Works

    When logistics, listings, and media stop fighting, growth wins.

    AMS Spend Over Time (12 Months)

    $50K$40K$30K$20K$10KJanMarMayJulSepNov20242023

    AMS Sales Over Time (12 Months)

    $200K$160K$120K$80K$40KJanMarMayJulSepNov20242023

    Campaign Performance by Type

    CampaignSpendSalesROASACOSImpressionsClicksCTR
    SP - Brand Defense$12,456$87,1927.0x14.3%324,5679,8213.03%
    SP - Category Expansion$8,934$44,6705.0x20.0%218,4325,2342.40%
    SB - Video Campaigns$15,678$62,7124.0x25.0%542,8918,1561.50%
    SD - Display Retargeting$6,234$31,1705.0x20.0%892,3416,7820.76%

    Media Strategy

    Clicks don't win—margin does.
    We turn ad spend into EBITDA growth.

    Why we're different:

    We're Already Inside

    Your inventory is in our facility. Our media teams know your scarcity, surplus, seasonality—and adjust bids accordingly.

    Real-Time Reaction

    When margin tightens, we pull back. When inventory builds, we push harder. Media that responds to your supply chain reality.

    EBITDA-First Growth

    We're not chasing vanity metrics. Every campaign is built to drive profitable, sustainable growth.

    Media Performance

    Real-time Campaign Management
    3.2x

    Average ROAS across retail media platforms

    47%

    Cost reduction through AI optimization

    $50M+

    Annual ad spend managed

    2,400+

    Campaigns managed at scale

    Active Media Channels
    Amazon AMS
    Amazon AMS
    1P & 3P • Search & Display
    Walmart Connect
    Walmart Connect
    Full Stack • Sponsored Products
    Target+
    Target+
    Direct API • Roundel Media
    Instagram Ads
    Instagram Ads
    Social Commerce • Creative Testing
    TikTok for Business
    TikTok for Business
    Video First • Gen Z Reach

    Growth That Speaks

    Real results from brands who trust us with their media strategy.

    Method
    6 months
    Challenge
    Low organic visibility
    Solution
    SEO + Sponsored Product strategy
    +312%
    312% search rank improvement
    Yankee Candle
    3 months
    Challenge
    High ACoS on campaigns
    Solution
    Bid optimization + negative keywords
    -43%
    Reduced ACoS while maintaining sales
    Calphalon
    2 months
    Challenge
    Multi-channel attribution gaps
    Solution
    Unified analytics dashboard
    8x
    Clear attribution across 8 channels

    "Most agencies optimize for clicks. We optimize for listing equity or cash."

    — Media Strategy Team

    Campaign Optimization

    Real-time Performance Management
    24/7
    Campaign monitoring and real-time adjustments
    <15min
    Response time to performance alerts
    3.2x
    ROAS improvement through optimization
    Active Optimization Tools
    Rule-Based Automation
    Automated bid adjustments based on performance thresholds
    AI-Driven Optimization
    Machine learning algorithms for budget and keyword optimization
    Dayparting Management
    Time-of-day bid adjustments for maximum efficiency
    Competitive Intelligence
    Real-time competitor monitoring and share-of-voice tracking
    Management Processes
    Campaign Setup
    As Needed
    Daily Optimization
    Daily
    Budget Pacing
    Real-time
    Performance Review
    Weekly
    Strategic Planning
    Monthly
    All Systems Optimizing
    2,847 Active Campaigns
    $12.3M Monthly Spend

    Campaign Optimization

    Automation meets human judgment.
    We optimize for margin, not just metrics.

    How we optimize:

    Automated Optimization

    Rule-based and AI-driven systems adjust bids, budgets, and keywords—informed by your inventory levels and margin reality.

    Real-Time Monitoring

    24/7 surveillance with alerts for performance anomalies and budget pacing—connected to your supply chain signals.

    Human Expertise

    Campaign managers provide strategic oversight and tactical adjustments that algorithms can't—especially when margin matters more than volume.

    Daily Impact

    Managing $12.3M in monthly ad spend across 2,847 active campaigns, delivering 3.2x average ROAS improvement through continuous refinement.

    Creative Strategy

    Creative that converts.
    Tested fast, optimized for margin impact.

    How we test creative:

    Format Optimization

    Test images, videos, carousels across formats—informed by what actually drives conversions, not just clicks.

    Rapid Testing

    Quick iteration cycles with statistical significance testing—72-hour turnaround from concept to live.

    Testing Frameworks

    A/B Testing, Multivariate Testing, Sequential Testing, and Holdout Testing running continuously to validate creative performance and guide optimization decisions.

    Sessions, CTR, conversion rate, and AOV analysis. High-traffic/low-conversion problem SKUs.

    Sessions & Click-Through Rate

    20K15K10K5K015%12%9%6%3%JanMaySep■ Sessions■ CTR

    Conversion Rate Trend

    12%9%6%3%0%JanMaySep
    ProductSessionsCTRCVRStatus
    Hair Treatment Pro14,31810.75%11.0%Strong
    Deep Moisture Mask8,23412.3%6.2%Low CVR
    Repair Serum - 4oz2,1458.5%15.8%High CVR

    Key Insight: High-traffic/low-conversion SKUs like Deep Moisture Mask signal content optimization opportunities—better imagery or A+ content can unlock revenue without additional ad spend.

    Marketplace Optimization

    Own the shelf, the search, and the category.
    Visibility drives conversion—we optimize every touchpoint.

    Shelf Optimization

    • Audit product pages for visibility and performance
    • Continuous monitoring of listing health and reviews
    • Real-time Buy Box status tracking and alerts

    Marketplace SEO

    • Inject and audit keywords for organic rank gains
    • Comprehensive marketplace search optimization
    • Track keyword performance and ranking trends

    Category Strategy

    • Select and tier assortments for media and sales focus
    • Data-driven category optimization and prioritization
    • Competitive intelligence and market share analysis
    CONTENT SHOWCASE

    A+ Content Examples

    Professional A+ Content and Enhanced Brand Content designed to convert browsers into buyers

    A+ Module

    Premium Comparison Charts

    Side-by-side comparisons highlighting bundle value and savings

    Popchips Sea Salt
    Sea Salt
    Popchips Sour Cream & Onion
    Sour Cream & Onion
    Popchips Barbecue
    Barbecue
    Customer Reviews
    4,832
    5,124
    6,291
    Flavor Profile
    Light, clean potato + salt
    Tangy, savory with creamy notes
    Sweet, tangy, smoky BBQ
    Complexity
    Minimal
    Whole-food
    Moderate
    Dairy + savory
    High
    Multi-layered
    Key Flavoring
    Sea salt
    Onion, garlic,
    yeast extract
    Tomato, paprika,
    spices
    Sweetness
    None
    Light balance
    Noticeable
    A+ Module

    Bundle Value Propositions

    Visual storytelling showcasing bundle savings, variety, and convenience benefits

    Bundle Value Propositions Example
    A+ Module

    Product Family Showcase

    Complete product line presentation with flavor/scent profiles and use cases

    Product Family Showcase Example
    EBC Module

    Ingredient & Benefits Highlights

    Ingredient spotlights, nutrition facts, and product benefit callouts

    Ingredient & Benefits Highlights Example
    PHOTOGRAPHY PORTFOLIO

    Professional Product Photography

    Studio-quality product photography, lifestyle imagery, and detail shots for compelling marketplace listings

    White background product photography

    White Background

    Clean product shots on pure white background meeting Amazon image requirements

    Lifestyle product photography

    Lifestyle Imagery

    Contextual shots showing products in use with styling and environmental storytelling

    Detail and feature product photography

    Detail & Feature Shots

    Close-up detail photography highlighting textures, materials, and key product features

    Bundle Content Workflow

    End-to-end bundle creation from concept to live marketplace with full content stack

    STEP 1

    Create Bundle

    Define SKUs, pricing, and attributes in Salsify PIM

    STEP 2

    Photography

    Studio shots, lifestyle imagery, and detail photography

    STEP 3

    A+ Content

    Design A+ modules, EBC, and comparison charts

    STEP 4

    Syndication

    Auto-sync content to Amazon, Walmart, Target channels

    STEP 5

    Go Live

    Launch marketplace listings with full content stack

    Average bundle launch: 7-10 business days from concept to live marketplace listing

    PIM INTEGRATION

    PIM/DAM/MDM Integrations

    Direct integrations with leading product information and digital asset management platforms

    Salsify

    PIM

    Enterprise PIM for product content management and syndication

    Pimcore

    PIM/MDM/DAM

    Open-source platform for product information and digital asset management

    inRiver

    PIM

    Product marketing cloud for omnichannel commerce

    Syndigo

    PIM/Content

    Product content and digital shelf analytics platform

    Dropbox

    Cloud Storage

    Cloud file storage and team collaboration

    Google Drive

    Cloud Storage

    Google cloud storage with API access

    Analytics & Reporting

    Data doesn't win—decisions do.
    We turn what happened into what to do next.

    Growth That Accelerates

    Real growth stories from household brands who trust us to drive their media strategy, campaign optimization, and performance analytics.

    312%
    Search Rank Boost

    Method

    Media-driven organic rank improvement across cleaning categories

    43%
    ACoS Reduction

    O-Cedar

    Campaign optimization reducing ACoS while scaling volume

    8x
    Attribution Clarity

    Purina

    Multi-channel attribution and unified performance tracking

    267%
    Creative Performance

    Yankee Candle

    Creative testing and seasonal campaign optimization

    189%
    Seasonal Growth

    Banana Boat

    Category strategy and shelf optimization for summer season

    "Growth isn't just about spending more on media—it's about strategic allocation, continuous optimization, and deep understanding of what drives performance across every channel."

    — Growth Strategy Team

    Ready to Accelerate Growth?

    From media strategy to performance analytics, we drive measurable growth through strategic planning and continuous optimization across every channel.

    "True growth comes from the perfect balance of strategic vision, tactical execution, and continuous optimization—powered by data and driven by results."